A €100 website sounds like a great deal. In practice, that site usually costs you more than doing it right from the start. Here's why.
What you actually get for €100
At that price you almost always get a ready-made template with your text and logo dropped in. That means:
- A look shared by thousands of other sites — nothing that sets you apart.
- Rarely any serious Google optimisation, so no one finds you.
- Often a slow site, because templates carry piles of unnecessary code.
- No support afterwards — when something breaks, you're on your own.
The hidden cost of a cheap site
A site that doesn't bring enquiries, doesn't rank on Google, and doesn't make an impression isn't savings — it's a missed opportunity. Every month it's up, it works against you: potential clients open it, aren't impressed, and go to a competitor.
And then, usually after a year, you realise it has to be redone. Now you pay twice — once for the cheap site you never used, and again for the real one.
An analogy: a cheap site is like a business card printed at home on plain paper — it technically exists, but it sends the wrong message about who you are.
What "doing it right" means
It doesn't have to be expensive — it has to be thoughtful. A site worth its money is fast, easy to find, works perfectly on mobile, looks like your brand (not someone else's template), and has someone behind it you can reach.
The takeaway
We're not saying you must spend a fortune. We're saying the cheapest option is rarely the smartest. Better one site that works than two that don't.